September 18, 2003

Datascension Growth Continues, Additional Call Center Capacity Operational.

LAS VEGAS - September 18, 2003 -- (BUSINESS WIRE) -- Datascension, a leading data collection and market survey firm and subsidiary of Nutek, Inc. (OTCBB: NUTK) today announced that it is making significant strides in the execution of its strategic growth plan, both in securing new clients and developing additional capacity.

Over the past 3 months, Datascension has added 14 new clients, including major market research firms and corporate marketing research departments. With the addition of these clients, Datascension now has 99 clients that are involved in a wide range of industries such as the entertainment industry, a luxury cruise line, tobacco, media, automotive, fast food and political polling.

“We are in the fortunate situation where we are continually attracting and signing new clients from a wide variety of industries, primarily from referrals and word of mouth, while at the same time growing existing accounts” said Scott Kincer, Datascension President and Nutek COO. “This helps us keep our cost of sales down and shortens our sales cycle to help increase profitability.”

“Our Spanish language capabilities are filling a huge need in the marketplace and offer tremendous growth potential for us,” Kincer added. “The Hispanic community is the fastest-growing minority group in the United States today comprising 12.5 percent of the population which represents in excess of 35 million people. Yet, Hispanic Americans have the lowest Internet penetration of any major ethnic group. This factor plays in our favor since market surveying and data collection for this market segment needs to be undertaken primarily via phone versus the Internet. Additionally, the potential for the U.S. Hispanic market is staggering, and marketers need to fully understand the opinions of this market."

Facility Expansion Operational
Datascension’s previously announced expansion of 100 seats to its Costa Rica call center facility is complete and all seats are now operational. This additional capacity will be used to accommodate expanded projects from existing clients, as well as to accommodate new business for which the Company has already received commitments.

We are currently concluding an extensive test and evaluation of a new international facility. This site will provide the additional infrastructure to support the continued growth and equally important to provide further redundancy to Datascension’s other call center facilities.

“Our facility expansion has progressed very smoothly and is ahead of schedule,” stated Murray Conradie, Nutek CEO. “We’re extremely pleased with our progress and the fact that we’re already profitable in our expanded Costa Rica facilities is an indication of the high level of professionalism of our employees. The rapid execution of our expansion will translate to increased revenues that we’ll see in fourth quarter 2003 and a faster return on investment.”

About Datascension
Datascension, a premier data solutions company headquartered in Brea, Calif., embodies a unique expertise in the collection, storage, processing and interpretation of marketing data. Employing hundreds of bilingual professionals, the company is quickly becoming one of the largest Spanish-speaking call centers. Datascension's commitment to customer service, quality and on-time project management has fostered its world-class reputation among major market research firms and corporate market research departments. Further information is available at: www.datascension.com.

About Nutek, Inc.
Nutek, Inc. (NUTK) is a public holding company with primary operations in three diverse industries: Datascension Inc. a leading data processing and market survey firm; Nutek Oil Inc., an oil and gas exploration and development company; and Nutek Inc., a developer and marketer of proprietary consumer/commercial products. Additional information is available at www.nutk.com.

Safe Harbor Statement under the Private Securities Litigation Reform Act of 1995  

Certain statements contained in this press release are forward-looking statements (as such term is defined in the Private Securities Litigation Reform Act of 1995) and information relating to the Company that is based on the beliefs of the management of the Company, as well as assumptions made by and information currently available to the management of the Company. When used in this press release, the words "estimate," "project," "believe," "anticipate," "intend," "expect," and similar expressions are intended to identify forward-looking statements. Such statements reflect the current views of the Company with respect to future events, and are subject to risks and uncertainties that could cause actual results to differ materially from those contemplated in such forward-looking statements. The Company does not undertake any obligation to publicly release any revisions to these forward-looking statements to reflect events or circumstances after the date hereof or to reflect the occurrence of unanticipated events.
 

 

 


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