Expanded Market Research Software Platform Provides $350,000 Project and Increased Potential Client Base for Datascension Inc.

LAS VEGAS--(BUSINESS WIRE)--April 14, 2004--Datascension Inc. (OTCBB:DTSN - News) today announced that its market survey and data collection subsidiary Datascension International Inc. is expanding its usage of CfMC market survey software.

"While our main software and programming platform to date has been SPSS, we receive numerous requests from potential clients wanting us to expand our services on the CfMC platform," stated Scott Kincer, Datascension International president. "SPSS and CfMC are the two most widely used market survey platforms available. This expansion is not new to us, as we recently secured an additional $350,000 project which will be conducted at our Costa Rica facility utilizing the CfMC platform."

"In the past we focused on growing the SPSS platform work, as we did not want to spread our efforts too thin; however, with the recent expansions and installations of predictive dialers, our infrastructure allows us to expand our focus to a dual platform environment and go after clients which we have previously not pursued."

CfMC provides a comprehensive system for computer-assisted telephone interviewing (CAPI and CATI) which provides complete capabilities for designing, administering, and managing all of the complexities of sophisticated telephone-based research operations. CfMC provides one of the most widely used programs of its kind, used by more than 60% of all networked telephone interviewing stations in the United States.

"This expanded usage of CfMC into our international operations is another example of the company's goal to continually upgrade our technology to adapt to the growing industry and keep pace with the ever increasing demand for services." Kincer concluded, "Our use of dual platforms allows our clients the diversity to adjust and adapt their survey to the specifications of the job and the desired information to be gathered."

About CfMC - Computers for Marketing Corp.

CfMC is the world's longest established specialist market research software provider. Since 1967, Computers for Marketing Corp., CfMC, has provided market research firms with leading-edge computer software. The program's Telephone Number Management System is frequently cited as the standard of excellence in the research industry. Further information is available at: www.cfmc.com.

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